Category Archives: Our story

The slowest children’s clothing brand in history!

Fasten your seat belts, everyone – the slowest children’s clothing brand in history is about to take off! It’s taken almost five years, one baby and one international relocation. But the first grow-along dress that will last your child for at least two years is finally ready. Yes, Babbily takes slow fashion to new heights […]

The Babbily guide to organic clothing. (Spoiler: it’s not as simple as you might think.)

We all want to protect our children from the negative impact of chemicals. That’s only natural. And parents are increasingly looking to buy organic clothing for their children. As a result, more and more small and mainstream brands are jumping on the organic and sustainable bandwagon to meet rising demand. But what does “organic” actually […]

How to make clothing last for several seasons

Last spring my husband announced: “Our son needs some new trousers!” And off they went. The resulting haul included light-coloured dinosaur-print chinos; beige skinny jeans that looked more like a second-skin costume; and a blue linen-look pair with a weave so loose you could see my son’s pants through it. What was more, none of […]